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Learning Tree International Website Redesign
Established in 1974, Learning Tree International is a leading provider of individual, team and organization-wide IT and management training to business and government organizations worldwide. While Learning Tree's service is world-class, their website did not reflect the quality of their brand. Learning Tree wanted to refresh their existing website with a new, modern, responsive mobile-friendly, conversion-focused approach. In my role as Creative Director, I spearheaded the strategic vision, design, and user experience. Led and managed a team of web designers, developers and various departments to update all of the content, combined or eliminated unnecessary pages, and gave the website an eye-catching new look. The new website made it much easier to navigate and enroll in IT courses, while maintaining brand consistency across 6 global operating units (United States, Canada, United Kingdom, Sweden, France, and Japan). The new site was also made responsive and optimized for mobile. www.learningtree.com